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The learning trend traditionalists fear

© Bob Little         

Elliott Masie, that shrewd and perceptive online learning mover and shaker with a worldwide reach and reputation, has finally stated publicly what many in the corporate learning world have known for some time but dared not reveal: ‘e-learning’ and ‘instructional design’ are disappearing.




Masie makes the point that job adverts for, and job titles stating, the terms ‘e-learning’ and ‘instructional designer’ are, as he puts it, ‘evaporating’. He writes: ‘Fewer corporate workplaces are using the phrase “e-learning” actively. Many are just calling the full range of opportunities “learning”. Others are moving towards greater definition of the process, such as virtual classrooms, webinars, e-books, MOOCs or online courses… I am credited or cursed with helping to introduce and popularize e-learning in the mid-1990s – but times change!’


Masie continues that, ‘There are many fewer [full-time, employed] instructional designers at major corporations. Some of this [work] has shifted to suppliers and vendors. And, some of the content is being curated, organized and published by people who are defined as content focused but not trained or tasked as “instructional designers”. Some organizations want to produce learning and performance content but not in a traditional instructional envelope.’

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Zeměpis: Co to přesně znamená, když se řekne VELKÁ BRITÁNIE?

Bob, when people say: 'Have you been to Great Britain?' ...is it a synonym to the whole UK?

'What a really complex question! Indeed, there are many natives of these islands who don't know the difference between 'Great Britain' (or 'Britain') and the United Kingdom. Here's what I believe to be correct: Great Britain is the largest island of the United Kingdom of Great Britain and Northern Ireland.

Politically, Great Britain refers to England, Scotland and Wales in combination and therefore also includes a number of outlying islands such as the Isle of Wight, Anglesey, the Isles of Scilly, the Hebrides, and the island groups of Orkney and Shetland. It does not include the Isle of Man and the Channel Islands which are not part of the United Kingdom. Instead they are self-governing dependent territories of that state with their own legislative and taxation systems.

Technically, the United Kingdom is bigger than Great Britain - because it includes Northern Ireland.'


Nyní v tom máme již všichni jasno: Velká Británie zahrnuje Anglii, Wales, Skotsko a stovky přilehlých ostrovů. Není to synonymum ke slovu Spojené království, protože to je - technicky vzato - územně větší celek o teritorium Severního Irska.

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